The Irish Field and Equestrian Stars Confirmed for Equus Live 2013

The Irish Field this week confirmed they are Media Partners for Equus Live 2013. The event taking place in Punchestown Racecourse on the 2nd and 3rd of November 2013 is an Equine Experience promoting and showcasing all breeds and equine disciplines.

Leo Powell, Managing Editor of the Irish Field commented “We are delighted to support this exciting new venture. It is encouraging to see an event promoting the Equine Industry, bringing together the sport horse and thoroughbred under one roof. We are looking forward to working with the Equus Live team helping them promote and attract visitors to the event.”

Equus Live also announced this week Eventer Oliver Townend, top Show Horse Producer Katie Jerram, Para Olympian Helen Kearney, show jumper Clem McMahon and side saddle supremo Susan Oaks are some of the stars confirmed to perform at Equus Live 2013.

The GAIN/Alltech Arena will host master classes and demonstrations over the two days. Eventer Oliver Townend is one of the leading stars attending Equus Live. His CV includes wins at Badminton, Burghley, Tattersalls and a European Championship team gold medal. He will give a master class to Irish riders at Equus Live and will spend time in the speaker’s corner giving tips and insights into the world of Eventing.

Katie Jerram rides and produces horses for HM the Queen and judges show horses around the world. Amongst her long list of accolades are Supreme Horse at the Royal Show, HOYS, RIHS, and champion hunter at Royal Windsor. For those looking for advice on showing and producing horses to top level Katie will certainly have some tips worth listening to.

If you didn’t make the London Olympics don’t worry as Helen Kearney winner of three medals at the London 2012 Paralympics and Ireland’s first European Para Equestrian medal winner will demonstrate dressage freestyle to the Equus Live audience.

Susan Oakes is the current world record holder in side-saddle high jumping, clearing 5ft 8ins on Brandy and Red at Aintree racecourse last July. Susan is a familiar face not only in the show ring but hunting and point to pointing having won a side-saddle point-to-point race, Dianas of the Chase at Melton Mowbray in England, with her thoroughbred gelding O’Muircheartaigh.  Susan will demonstrate this traditional art in various disciplines at Equus Live and will also attempt a Guinness World Record.

Joanne Quirke of Equus Live commented “We would like to thank the Irish Field for supporting this event. As they cover all disciplines of Equestrianism they are the perfect fit for Equus and will be a great help getting the message out to our core target market. We are delighted this week also to announce some of the leading equestrian stars from both Ireland and the UK appearing at Equus Live. Getting the chance to see how these top stars train and produce their horses to get maximum results on competition day is something not to be missed.”

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From one of our sponsors: 11.06.13 11.06.13

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Irish Horse TV 11.06.13

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Autumn 2013 Heralds Arrival of ‘Equus Live’ – Ireland’s first dedicated Equine Experience



Gain Horse Feeds and Alltech, global leaders in animal health and nutrition, confirmed as first Equus Live  event partners.

Dublin, Tuesday, 11th June, 2013. Equus Live 2013 – a unique equine event taking place in Punchestown in November 2013 was officially launched today by Minister for Agriculture, Food & the Marine, Simon Coveney.

Equus Live is the first event of its kind to be held in Ireland and promises to be an un-missable equestrian experience celebrating “all things equine”.  This two day event will promote and showcase all breeds and disciplines of equestrianism from thoroughbred to sport horse to ponies. Equus Live 2013 will take place in Punchestown Racecourse, Co. Kildare from Saturday 2nd to Sunday 3rd November 2013.

Equus Live is an all indoor event which will cater and appeal to all audiences and levels of interest. An indoor arena will be combined with approximately 120 shopping stands. The arena will host competitions, spectacular displays, demonstrations and equine master classes with some of the world’s leading equestrian stars.  A “Speakers Corner” in the heart of the shopping village will mean visitors can “get up close and personal” with leading names in the different equine sports and also enjoy talks, book signings and partake in question and answer sessions with Ireland’s ‘leading equine riders, vets, breeders to name but a few.

For shopping enthusiasts, an extensive village will feature over 100 equine related retailers, ensuring visitors to Equus Live will have access to Ireland’s leading equine and country brands – to kit themselves, their yard, their horses and homes out in style.  Similarly, an innovation area will allow exhibitors to showcase and launch products that are new to the market allowing businesses introduce new ideas to the industry. A panel of industry experts will award prizes including a bursary and mentor advice to winning exhibits.

Speaking at the launch today, Simon Coveney, TD and Minister for Agriculture, Food and the Marine said: ”This is a wonderful event, a showcase demonstrating the strength, depth and breadth of the Irish equine sector. Horses, thoroughbreds and sport horses, are a very important driver of economic activity in this country. The range of products and services on show here today remind us all of the ripple effect the equine sector has on the economy as a whole. Punchestown is an ideal location for this event with it’s close links to the thoroughbred and sport horse industries.”

Equus Live is the brain child of entrepreneurs and horse aficionados Amber Byrne and Joanne Quirke.  Amber is one of the equine industry’s leading event professionals, with unrivalled experience in managing some of Ireland’s largest equine events – including The Tattersalls International Horse Trials and Country Fair and the Irish Thoroughbred Breeders Association Expo and Symposium. As Operations Manager for Fairyhouse Racecourse, the home of Irish Grand National, Joanne oversaw the management of this top racing venue and has over 10 years’ experience in both business development and operational management in leading organisations in Ireland.

Commenting at the launch of Equus Live 2013, Amber Byrne said; “Joanne and I have been working on the concept of Equus Live 2013 to create a fun equestrian experience which celebrates and showcases all things equine and we are delighted that this vision has finally come to fruition.     Equus Live 2013 will be a one-stop shop to learn all about the equine world, catering for all levels of interest.  From the thoroughbred to the sport horse, from racing to reining; the event will be a celebration of all things equestrian.”

Colm Eustace, CEO, Glanbia Agribusiness and Equus Live 2013, event partners said: “Gain Horse Feeds and Alltech are delighted to be the Arena partner for Equus Live 2013.  It promises to be a truly exciting and all-encompassing event which will appeal to every sector of equestrian sport. The event will be action-packed, where attendees will receive demonstrations from the best in the industry, equestrian competitions, engaging displays, technical seminars and much more. It’s a must attend event for all equine enthusiasts and we are thrilled to be associated with it.”

Doors will open from 10.30am – 6.00pm daily. Tickets start at €5 for 12- 17 year olds, €10 for adults and children under 12 are FREE. For further information on all tickets including advanced booking discounts, student, OAP, group and weekend tickets can be found on

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Equus Live 2013 – The Ultimate Equine Experience

Today sees the launch of Equus Live 2013. This unique indoor event celebrates all things equine. It will be held in the Event Centre at Punchestown Racecourse on Saturday the 2nd and Sunday 3rd of November 2013 from 10.30am – 6.00pm daily. This two day event will promote and showcase all breeds and disciplines of equestrianism from thoroughbred to sport horse to ponies.

Equus Live is the first event of its kind in Ireland and boasts an indoor arena which will host spectacular displays, demonstrations, competitions and master classes with some of the world’s leading equestrian stars. All aspects of equestrianism will be touched upon from Eventing, show jumping, side saddle, breeding, mounted games, racehorse to riding horse to name but a few. An action packed schedule of events will be announced over the coming months.

In addition to the arena a shopping village with over 100 exhibitors will allow visitors to kit themselves, their yard and their horses out and to see what products are on the market. In the heart of the village there will be a “Speakers Corner” for visitors to get up close and personal with industry leaders and professionals. It will also provide a platform for companies to launch new products to the market. Q&As, Meet and Greet and Veterinary Advice sessions will run throughout the event answering all you need to know about your horse and favourite equestrian discipline. Children can enjoy a dedicated Kids Zone and there will be a Café area to catch up with friends.

Tickets start at €10 for Adults, €5 for 12 – 17 year olds and children under 12 are free.  Details on all tickets including advanced booking discounts, student, OAP, group and weekend tickets can be found on <>  and will be available to buy after Easter. There is no extra charge for the demonstrations, master classes or the Kids Zone.

Equus Live is the brain child of Amber Byrne and Joanne Quirke. Amber Byrne explains

“Ireland is a world leader in both the thoroughbred and horse sport sector. From the Olympics to sales to Cheltenham, Ireland continues to achieve and break records in all areas of equestrianism. According to industry research 1.3% of the Irish population have an interest in sport horses and over 1.2 million people go horse racing each year. In addition there are approximately 40,000 visitors to Ireland annually for equestrian related events and 80,000 come to Ireland for thoroughbred sales and racing. These figures suggest a real interest in all things equine and a niche target market both in Ireland and aboard for an event of this kind.

Joanne and I want to create a fun equestrian experience which celebrates and showcases all things equine.  This will be a one stop shop and an opportunity to see everything horse related under one roof.

We have been working on the concept for almost a year. The event is part funded by the Leader Board and we would like to express our gratitude to the team at Kildare Leader and the number of industry and local representatives who lent their support getting the project off the ground.

Over the course of the coming months we will announce a number of events, equine stars, competitions and displays that are sure to not only educate but entertain the Equus Live audience.”

Dick O’Sullivan, General Manager, Punchestown Racecourse said “It is fantastic to see an event like this coming to Ireland, Kildare and of course to Punchestown. It will be great to see the sport horse and thoroughbred sectors promoted under the same roof.  Both Joanne and Amber have a great deal of experience running events of this calibre and a strong understanding of both the sport horse and thoroughbred sectors. They have ambitious plans regarding a schedule of events. I wish them the best of luck and look forward to seeing who they have lined up to appear over the weekend.”

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Equus Live dates

Equus Live will be held at Punchestown Event Centre on the 2nd and 3rd November 2013.

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